2009 highlights to remember:
• SOA Partner Community Forums in Malaga, Copenhagen and Stockholm with keynotes from Thomas Erl, David Shaffer, Clemens Utschig-Utschig and any many other speakers!
• SOA Suite 11g beta workshops & launch & patch-set 1
• SOA Partner Advisory Councils
• SOA Partner Community 2000+ members
We will host our next SOA & BPA & BI Partner Community Forum X December 2nd to 4th 2009 in Stockholm Sweden.
Keynotes:
— Realising the Business Value of SOA with BPM Simon Wright, Director SOA Technologies, EMEA Middleware Solution Specialist Team, Oracle
— Application Integration Architecture (AIA) Ashish Sharma Principal Product Manager, Oracle
Hands-on: — Business Intelligence; OBI EE (only Thursday)
— AIA BPA Suite (2 day workshop Thursday and Friday) Geoffroy de Lamalle
— SOA Suite 11g (2 day workshop Thursday and Friday)
Platform Technology Solutions Team
Quotes from previous events “The SOA Partner Community Forum was a first-rate event that provided a balanced agenda of vendor-specific and vendor-neutral content pertaining to modern-day service-oriented computing technologies and practices. I enjoyed the opportunity to provide an objective voice on the topics I consider most important for today’s IT practitioners to fully leverage the many patterns, principles, and service technology innovations that comprise the next-generation SOA platform.” Thomas Erl, SOA Systems Inc., SOASchool.com
The Community is an excellent forum for Partners to hear about each others success stories on SOA, especially BPEL and ODI Jørn F. Schurink, Competence Expert Oracle Technologies Logica
The Community is the best source for information around Oracle SOA a wonderful platform with many interesting contacts and discussions. Torsten Winterberg, Opitz Consulting
The regular meetings of the SOA Partner Community are a perfectly organized platform for learning the latest in Oracle SOA tooling by extraordinary speakers and for vivid discussions with practitioners about SOA challenges and design solutions. This is the best opportunity to build and deepen a network with the brightest and most passionate protagonists in Oracle SOA world in EMEA. Hajo Normann, EDS
During the SOA Partner Community Reception held at Oracle Open World 2009 in San Francisco we again honored individuals from our partners for their outstanding contribute to the community with the SOA Partner Community Award. Congratulations to the 2009 SOA Partner Community Award winners
• Mark Simpson, Griffiths Waite for his superb presentations during the SOA Partner Community forums and the UK SOA implementations
• Dirk Stähler, Opitz Consulting for his BPA references and this new BPM book
• PTS Team for their ongoing partner support special thanks to the team of Olivier Cabot (André Pavanello, Niall Commiskey, Walter Dorigo, Flavius Sana, Angelo Santagata)
The internal “chocolate” award goes to Becky Goodman for the ongoing support of the SOA Partner community newsletter! Thanks and congratulations to all winners!
We would also like to say thank you to all SOA Partner Community members who have made this the most successful Oracle Community around the globe!
Joint booth
Together with our key SOA partners we did host the Oracle Fusion Middleware booth. At the booth in a joint presentation we highlighted our partners references, knowledge and solution offerings around fusion middleware. At the two workstations our partners presented live SOA demonstrations.
Presentations
Our Community and partners delivered the following presentations:
• Keynote: David Chappell, Oracle – Next Generation Service-Orientation: The Grid, The Cloud, and The Bus
• “The Convergence and Unification of SOA, EDA & BPM: Benefits and Challenges” – Manas Deb, Oracle
• “Selecting the Right Program Management Style: A Crucial Part of SOA Project Success” – Wouter Paul Trienekens, Logica
• “Next Generation SOA Practices and Patterns” – Clemens Utschig-Utschig, Oracle & – Torsten Winterberg, OPITZ CONSULTING GmbH & Hajo Normann, HP Enterprise Services
• “Service-Oriented Business Architecture and Business Model Innovation” – Linus Malmberg, Cordial
• “SOA Rollout Strategies” – Dirk Krafzig, SOA Park
• “Moving from Classic SOA to Next Generation SOA: A Study of Modern Architecture Refactoring” – Satadru Roy, Sun Microsystems
• “SOA and Cloud Computing – A Match Made in Heaven?” – David Chappell, Oracle
• “BI, BPM, and BRM Guide SOA Through The Cloud” – Dirk Krafzig, SOA Park
• “User Interfaces and SOA” – Torsten Winterberg, OPITZ Consulting GmbH
• “From Business Strategy to SOA Project Delivery, Successful Governance and Practices” – Mario Moreno, Logica
• “How Smart Use Cases Drive Service-Oriented Projects” – Sander Hoogendoorn, Capgemini
• “Building a Brokerage Marketplace to Sell services in the Cloud” – Arnaud Leruyet, Logica
• “Navigating the Bermuda Triangle” – Thomas Rischbeck, IPT
• “SOA Governance Touch Points” – Dirk Krafzig, SOA Park
Book launch
One of the highlights of the conference was the book launch “Modern SOA Infrastructure: Technology, Design, and Governance” written by David Chappell, Thomas Erl, Mark Little, Brian Loesgen, Satadru Roy, Thomas Rischbeck, Arnaud Simon
SOA Manifesto
The highlight of the conference was the SOA Manifesto presentation. From Oracle David Chappel and Clemens Utschig-Utschig contributed to the SOA Manifesto. Right after the launch we had the opportunity to talk to several of the authors who shared some insights with us.
The simplicity and clear language in the manifesto was hard work. During the conference the team meet over 3 days. Key of SOA are the business benefits. The challenge was to reduce the more than 40 ideas for the SOA values to the final 6 values. In the second part of the SOA Manifesto focus on the guiding principles.
One of the key ideas was that you can not buy SOA, it is a result of hard architecture work. The goals of the manifesto are highly ambitions, high volume of website hits and the use in SOA RFIs.
You implement Siebel, PeopleSoft or E-Business Suite – get your consultants trained on SOA technology. You build applications – you can use the same SOA technology and middleware stack like Oracle is using to build Fusion Applications.
Use cases for SOA in combination with Applications
• Customize Fusion Applications solutions to customer needs
• Integrate applications into third party systems. (e.g. Siebel to PeopleSoft, Siebel to SAP, Siebel to Fusion Applications)
• Build custom extensions
Thorsten Winterberg, Fusion Middleware ACE Director at Opitz Consulting highlighted the architecture in his OOW presentation. Hajo Normann, Fusion Middleware ACE Director at HP Enterprise Services wrote explains details in his blog.
</FOrm>If your consultants are skilled in Peoplesoft, Siebel or E-Business Suite tools this is the wake-up call to become trained in Fusion Middleware:
We waited for years! We asked him every week! We wanted his thoughts on Middleware!
Now our ACE DirectorHajo Normann is online – make sure that you read his blog!
Hajo is one of the most experience SOA Architects, as he managed several large SOA implementations. All of his customers are extremely successful as they achieve an ROI in their SOA implementations. Just to highlight one of them Kabel Deutschland. Christina Kählig from Kabel Deutschland can justify as well the business value by becoming much more flexible as well the financial value by re-using SOA components and reduce time to market and improve customer support. For you as a partner is a great opportunity to learn from Hajos implementations and to share your experiences.
If you have some experience around Oracle SOA and you are an Oracle partner we would like to encourage you to write a blog and add it to our SOA Blogs Wiki
Check out our ACE Quotes! And submit your blog post! Mike van Alst Priciple Consultant at IT-eye “Oracle Fusion Middleware 11g is by far the most comprehensive middleware stack now available on the market. Its open and integrated nature enables us to make even more flexible and adaptive solutions for our customers. We had to wait a bit longer than we expected but it was worth the wait!” Blog: http://soamastery.blogspot.com Mix: https://mix.oracle.com/user_profiles/16403-mike-van-alst
Lucas Jellema CTO of AMIS “The essence of SOA is achieving business agility, through decoupling and reuse. The new 11g release of the SOA Suite builds on years of experience with applying SOA in the real world and on open standards and advanced technology that has been maturing very rapidly over the last few years. With SOA Suite 11g we start to reap the benefits of these developments: – support for Composite Applications (based on the SCA standard) that tightly integrate the main service engines and especially deployment has become so much easier and more elegant – much improved and integrated management console: all of SOA Suite in one place, integrated in Enterprise Manager; managing the SOA Suite in daily operations has been somewhat challenging; this new console will really make life a lot easier for SOA Administrators – SOA Suite 11g brings support for extreme decoupled architecture (EDA or Event Driven Architecture)-based through the Event Delivery Network – integration with ADF” Blog: http://technology.amis.nl/blog Mix: https://mix.oracle.com/user_profiles/23261-lucas-jellema Ronald van Luttikhuizen Architect for Approach Alliance “The great thing about the Service Component Architecture (SCA) standard -on which Oracle SOA Suite 11g is based- is that you do not need to expose low-level mediator services and adapter functionality as a separate external service. It can be a local component to a composite and therefore not visible to other service composites. This promotes much better integration and encapsulation of infrastructure and low-level services. You only need to expose those artifacts that are -or will be- reusable!” Blog: http://www.approach-alliance.nl Mix: https://mix.oracle.com/user_profiles/24440-ronald-van-luttikhuizen
Andrejus Baranovskis Independent Oracle Consultant and CEO for Red Samurai Consulting “Oracle Fusion Middleware allows to design advanced architecture and implement enterprise level systems for my clients. This platform brings all together – standard enterprise patterns, rich frameworks and reliable security. We can use rich set of already developed reusable components, this improves development quality and helps to speed up implementation process. My clients think – Oracle Fusion Middleware is Nr. 1 enterprise platform.” Blog: http://andrejusb.blogspot.com/ Mix: https://mix.oracle.com/user_profiles/13850-andrejus-baranovskis
Edwin Biemond Architect at Whitehorses “With SOA Suite FMW 11G you can build composite applications in which Mediators ( ESB Routers), BPEL , Human Tasks and Business rules can work perfectly together. You can configure this composite application in one project which makes deployment very easy. Some great new adapters like SDO, EJB and Socket adapter. Human Task views and email can be customized with ADF so it can be fully integrated in your own Company applications. And SOA Suite 11G Mediator component can react on Events which are delivered by the Event Delivery Network.” Blog: http://biemond.blogspot.com/ Mix: https://mix.oracle.com/user_profiles/22120-edwin-biemond Hajo Normann Oracle ACE Director, Co-Leader DOAG SIG SOA at EDS an HP Company “There is an attribute of SOA Suite 11g I really like which is easily overlooked among the overwhelming wealth of new features: Although SCA adds yet another technology to the acronym zoo in modern middleware, it rather not increases complexity, but decreases it. Through SCA as a bundling technology it becomes easier to understand an assembly of the constituents of a composite such as a BPEL process, a human interaction, some rules and routing logic. In earlier versions those have been scattered over JDeveloper and we had to figure out through clicking around how they fit together. Now these puzzle pieces of a composite are graphically grouped in one view, so it becomes way easier to grasp what is actually going on and get started. This reduction of complexity continues during deployment and administration, you always look at one bundle, a SCA composite. This reduction of complexity promises to help adoption of SOA based on Oracle Fusion Middleware.” Mix: https://mix.oracle.com/user_profiles/22654-hajo-normannNathalie Roman ACE Director / Competence Leader iAdvise FM Team at iAdvise “Oracle Fusion Middleware 11g has finally arrived and it’ll give as well developers as customers the possibility to implement bleeding edge technology throughout the Oracle Stack. Just looking at the different features and functionalities that have been build into the stack is amazing and most of all, you can’t get round fusion anymore. In other words SCA Suite, Webcenter Suite, Forms, Reports and Fusion Apps will use the same infrastructure which will enable the usage of consistent admin and management tools whilst leveraging capabilities of the infrastructure and database throughout the entire stack. My 2 cents … Fusion has become a reality with unlimited functionality and features ! Working within a forms , JEE , DB or Apps environment, everyone will be using the same technologies throughout the stack … The fusion ages kicked in!” Blog: http://iadvise.blogspot.com/ Mix: https://mix.oracle.com/user_profiles/12011-nathalie-romanThorsten Winterberg Head of the Competence Center SOA at Opitz Consulting “Looking for real EDA? Check out for Oracle SOA Suite 11g.The new EDN (event delivery network) is a simple, but important feature, which allows very easy development of event driven architectures. We get an event definition language to build events of special types. A mediator can publish events as routing rule or subscribe to events to initiate some logic. Best feature: the loose coupling through the events is tied together again in the runtime console, where you can see all events, the publishers and the consumers, even the flow traces show the call stacks of event.” Blog: http://torstenwinterberg.blogspot.com Mix: https://mix.oracle.com/user_profiles/12389-torsten-winterbergMark Simpson Director of SOA at Griffiths Waite “The release of Fusion Middleware 11g has been eagerly anticipated and it is great to see it ready for production release. The current 10g middleware stack has enabled us to deliver automated, agile and visible business processes for a large number of customers using components within SOA Suite and BPM Suite including BPEL, Rules, BPM, BAM and ESB. The release of SOA Suite 11g is worthy of the term next generation – it greatly extends the current stack with key functionality, such as richer support for events, extended packaging and deployment options, a Java version of Business Activity Monitoring component, new user interface for Business Rules, better and more extensible Human Workflow, more use of ADF as the strategic framework for building user interfaces and a multitude of important enhancements to each individual component. In addition to key new features, SOA11g is the first fully integrated enterprise SOA infrastructure available from Oracle (and on the market if you compare the necessary features for an enterprise class rollout of SOA), bringing together seamlessly the best components from the BEA and Oracle stacks. Choosing Weblogic Server as the foundation for 11g SOA will allow us and our customers to leverage the comprehensive J2EE, Spring, transaction and thread management, messaging and clustering support from a best in class Application Server. The integration spans the whole stack above the Application Server; all components are now fully integrated. The new support for Service Component Architecture (SCA) is providing a standardised assembly and deployment model to simplify the design and management of all the moving parts. Another key component in bringing all the pieces together is Metadata Services (MDS) – this is something we will be hearing a lot about over the next few years as it is one of the key elements of the whole Fusion Middleware Architecture. MDS is a metadata repository underpinning all components across FMW 11g allowing all components to access and is what enables the rich drill-down and navigation capabilities between the components at design and runtime – it will simplify the management of the your solutions and ensure compatibility with future releases. FMW 11g is a major release, it has been 3 years in the making with a huge investment in testing – from what I have seen in the technology previews and early access releases it looks well worth the time spent.” Blog: http://soa247.blogspot.com/ Mix: https://mix.oracle.com/user_profiles/11701-mark-simpson
We just finished our fiscal year 09. Thanks for your great support and the excellent middleware business! For the fiscal year 2009 earning please visit our Oracle investors website. You as an Oracle Partner play a key role in the Oracle OFM got to market strategy. In the last 12 months: the:
• SOA Partner Community grew to more than 1500 members
• SOA Partner Community Forums in Utrecht, San Francisco, Malaga and Copenhagen received superb feedback
• SOA Partner Advisory Council in San Francisco, Altmühltal and Wiesbaden helped to understand your needs and support you better
The next 12 months will be very exciting:
• Release of Oracle Fusion Middleware 11g with many exciting features like SCA, EDN, SOD, MDS and United Testing
• Oracle Fusion Middleware 11g Summer Camps
• Oracle Open World October 11th – 15th 2009 in San Francisco
• Acquisition of Sun Microsystems
What is SCA, EDN, SOD, MDS & Unit Testing? Attend our OFM 11g Partner road-show in your country to become trained – free of charge!
You can choose between: Executive briefing: ½ Day overview for: Practice Manager; Partner Manager, Sales Manager, Senior Architects Technical briefing: 1 Day overview and demo for: Developer, Architects, Practice Manager; Partner Manager Hands-on bootcamp: 2 days hands on for: Developer, Architects
Partners play a key role in the Oracle OFM got to market strategy. Therefore it is key that you become trained in our Oracle Fusion Middleware solutions.
Oracle Fusion Middleware 11g Partner Executive and Technical Briefing: July 6, 2009: Germany, Munich
July 8, 2009: Spain, Madrid
July 8, 2009: Belgium, Brussels
July 9, 2009: Portugal, Lisbon
July 10, 2009: The Netherlands, DeMeern
September 15, 2009: Italy, Milan
September 16, 2009: Switzerland, Baden-Daetwill
September 17, 2009: Norway, Lysakar
September 24, 2009: Switzerland, Baden-Daetwill
September 25, 2009: France, Paris
September 29, 2009: Italy, Milan
You as an Oracle Fusion Middleware Partner! Partner play a key role in the Oracle SOA got to market strategy. Therefore the SOA Partner Community is the accelerator for customer, partners and Oracle. We would like to thank you our partners for their contribution in the community and would like to emphasis benefits for our customers.
Oracle Fusion Middleware is the market leader and receives additional Industry and Innovation Awards
Market Leading Share and Revenue Growth
#1 Share
#1 Growth
#1 in Customer Adoption
Oracle Receives Three Banking-Industry Leaders in Innovation Awards from Financial i
In its third annual Leaders in Innovation Awards, Financial i—a leading publication for the global transaction banking industry—recognized Oracle Fusion Middleware with three awards in its network services and risk management categories.
The Leaders in Innovation Awards provide recognition for those global transaction banks and financial hardware and software vendors that have excelled in terms of innovation in business solutions across wholesale transaction banking encompassing securities services, treasury & FX, data management, network services, and risk management.
According to the editors of Financial i, “Criteria we looked at included: innovations in global transaction banking business solutions over the last 12 months; what upgrades were made to existing solutions; functionality enhancements; depth and breadth of functionality; customer service segments; the ease with which customers can implement these solutions and integrate them with existing business applications; and the extent to which these solutions help firms resolve business issues, whether it is regulatory compliance, combating money laundering, reducing market data latency or helping firms build an end-to-end enterprise data management fabric.”
Oracle’s Network Services Awards:
Winner Best Enterprise Application Integration (EAI): Oracle SOA Suite
The publication noted, “Oracle has undergone a remarkable transformation over the past few years. Its open standards, preintegrated approach to application integration—otherwise known as Oracle Fusion Middleware—holds out significant promise for customers of its growing application portfolio. Oracle’s approach to integration is based around what it calls an Application Integration Architecture, a platform on which the vendor is pre-integrating particular business processes that cross over different applications. An example in its financial services global business unit is bank account origination. Oracle’s acquisition of BEA Systems should only add to it.”
Winner Best Enterprise Service Bus: Oracle Enterprise Service Bus
Financial i wrote: “The emergence of its SOA Suite, initially built on Oracle’s enterprise service bus (ESB) and moving soon to recently acquired BEA System’s highly-rated AquaLogic Service Bus, has cemented Oracle’s position at the head of the service bus market.… Oracle’s ESB for financial services was certified SWIFT-ready, easing the implementation for organizations building applications for payments, settlements and electronic trading, and that work will also be carried over to the new Oracle Service Bus.”
To access all information about Oracle SOA Suite and to become a member in SOA Partner Community please fell free to sign up: www.oracle.com/goto/emea/soa (OPN account required)