SOA Made Simple | Introduction to SOA by Ronald van Luttikhuizen

A lot of organizations are implementing, or want to implement, Service Oriented Architecture to support their goals. Service Oriented Architecture is a natural step in the evolution of Information Technology; we started out with big systems in universities and banks, and moved to desktop computers in the workplace and at home. We are now moving to solutions in the cloud, offering services to consumers and businesses alike, adding mobile computing to the mix. So what is a service? A service is something that has value. Service orientation is not a difficult concept to grasp, everyone knows services and uses them daily; think of a hotel that offers a shuttle service to the nearest airport. Or the hairdresser that cuts your hair. This presentation introduces SOA, using a practical and simple approach. It is done without overly complex abstractions, but with examples from different industries and hands-on experience. Get the presentation here.

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About Jürgen Kress
As a middleware expert Jürgen works at Oracle EMEA Alliances and Channels, responsible for Oracle’s EMEA Fusion Middleware partner business. He is the founder of the Oracle SOA & BPM and the WebLogic Partner Communities and the global Oracle Partner Advisory Councils. With more than 5000 members from all over the world the Middleware Partner Community is the most successful and active community at Oracle. Jürgen manages the community with monthly newsletters, webcasts and conferences. He hosts his annual Fusion Middleware Partner Community Forums and the Fusion Middleware Summer Camps, where more than 200 partners get product updates, roadmap insights and hands-on trainings. Supplemented by many web 2.0 tools like twitter, discussion forums, online communities, blogs and wikis. For the SOA & Cloud Symposium by Thomas Erl, Jürgen is a member of the steering board. He is also a frequent speaker at conferences like the SOA & BPM Integration Days, JAX, UKOUG, OUGN, or OOP.

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